Information Design | Exercises 1 & 2

Information Design | Exercises 1 & 2

Zhang Wan Ru 0368214

22/09/2025—26/10/2025 (Week 1-Week 5)

Information Design  / Bachelor of Design in Creative Media / Taylor's University

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TABLE OF CONTENTS

1. Instructions

2. Lecture

3. Task

4. Feedback

5. Reflection

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Instructions

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Lecture

Week 1: Briefing

• Understanding the marking rubric of the module.
• Read through the module information booklet.
• Choose one random object for next week.

Week 2: TYPE OF INFOGRAPHICS

Fig. 1.1 Week 2 lecture (29.09.2025 - Week 2)

8 types of infographics

• List infographics
• Statistical infographics
• How-to infographics
• Timeline infographics
• Comparison infographics
• Map and location infographics
• Flowchart infographics
• Process description infographics

Week 3: L.A.T.C.H Theory

Fig. 1.2 Week 3 lecture (06.10.2025 - Week 3)

L.A.T.C.H Theory

1. Location

• A technology that organizes information based on its location. It assigns a spatial order to information.

2. Alphabet

• Organizing content alphabetically may be the simplest way to group information, mainly because letters are globally recognized.
• Ensure that the actual tags also align with the user's profile.

3. Time

• This approach utilizes the timeliness of content to organize information.

4. Category

• A category refers to any meaningful grouping related to a website or audience. However, defining categories that are meaningful to users is crucial.

5. Hierarchy

• Hierarchy refers to arranging information by any order, such as, size, cost (Low to High OR High to Low), popularity, etc.

Week 4: Miller’s Law of Memory

Fig. 1.3 Week 4 lecture (14.10.2025 - Week 4)

Miller's law suggests how our short-term memory is limited when it comes to remembering more than seven pieces of information ("objects") and how retaining that information does not last longer than 30 seconds.

Week 5: Information Architecture

Fig. 1.4 Week 5 lecture (30.10.2025 - Week 5)

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Task 1

Exercise 1: Quantifiable Information

In this exercise, I collected a group of objects and categorized and counted them based on quantifiable factors such as color, shape, and pattern. I then arranged the objects neatly and labeled the relevant quantities and indicators next to them, visualizing the data. This helped me more clearly understand the quantitative relationships between different categories. 

I choose different-sized and colored balls.

Unsorted data:

Fig. 2.1 Data-colored balls (22/09/2025, Week 1)

Step 1 - Start Organizing:

To make it easier to understand, I first sorted the pom-poms by color. This step helped me visually distinguish the different groups of pom-poms, making it easier to identify patterns and potential combinations. The consistency within each color group laid the foundation for more detailed classification.

Fig. 2.2 Sorted by color, (29.09.2025 - Week 2)

Step 2 - Arrangement:

After sorting by color, I further refined the arrangement by size (small, medium, and large). This allowed me to see how items of varying proportions fit together, and the large and small pom-poms made me feel like each one was an essential part.

Fig. 2.3 Arranged by sizes, (29.09.2025 - Week 2)

Step 3 - Arrangement:

After sorting by sizes, I further refined the arrangement by quantity. This allowed me to see how items of different proportions were combined together, and the distribution of different races on a planet, large and small pompoms, made me feel that each one was an indispensable part.

Fig. 2.4 Arranged by quantity, (29.09.2025 - Week 2)

Step 4 - Visual Structure and Tree Creation:

Inspired by the colorful pom-poms and their sticky nature, I decided to use them to create a large tree figure. The tree's roots were composed of blue and purple pom-poms. The trunk was formed from medium-sized purple pom-poms forming a main trunk. The crown was composed of green, yellow, and pink pom-poms for the "leaves and fruit." The top was topped with the largest yellow pom-pom, representing the source of life.

Fig. 2.5 Tree Creation, (29.09.2025 - Week 2)

Step 5- Tell a story:

Title: “The Tree of Five Worlds”

“The Tree of Five Worlds” illustrates how five unique elements coexist within one harmonious system, each color carrying its own symbolic meaning. The blue and purple roots represent the foundation of dreams and wisdom, symbolizing imagination and inner strength that sustain growth. The purple trunk stands for connection and transformation, reflecting how different energies unite to form stability. The green and pink leaves embody love and vitality, symbolizing compassion, life, and emotional balance, while the bright yellow fruit at the top signifies light, hope, and new beginnings. Together, these elements turn simple data into a symbolic story about harmony, diversity, and the continuous cycle of life.

Final Visualization

Fig. 2.6 “The Tree of Five Worlds” Story, (29.09.2025 - Week 2)

EXERCISE 2: L.A.T.C.H INFOGRAPHIC POSTER

INSTRUCTION:

1. Select 1 topic of your own choice and create a poster design. 
2. Organize a group of information into a visual poster that combines and utilizes the LATCH principles (minimum 4). Location. Alphabet. Time. Category. Hierarchy.
3. You are required to use the digital photo editing/illustration software available to assemble the information into a LATCH infographic poster. 
4. You are allowed to reuse the images, but you have to create the rest of the visuals to complete the poster.

I began by explaining to the teacher my idea for the exhibition, themed "The Life of Tea," to showcase the entire tea production process, from picking and processing in the tea garden to brewing and drinking.

 

Inspiration: https://www.pinterest.com/pin/1147151336359177299

Title: When is best time to consume tea？

Reference:

Fig. 2.7 Reference, (20.10.2025 - Week 5)

First, based on my theme, I started to choose the theme color. I searched for the color that suits my poster from Color Hunt.

Fig. 2.9 Color Hunt, (20.10.2025 - Week 5)

I started to set the background image. I tried every color from every color hunt and chose the most suitable background color. In the continuous experimentation, I found that the gradient color was more suitable and more prominent.

Fig. 2.10 Background Color, (20.10.2025 - Week 5)

Then I started looking for some free images online to match my poster. After I found the images, I adjusted their colors to match my overall color theme.

Fig. 2.11 Image, (20.10.2025 - Week 5)

Fig. 2.12 All Process , (20.10.2025 - Week 5)

Title: When is best time to consume tea？

This poster showcases the entire journey of tea—from picking in the tea garden to processing, brewing, and finally, drinking. The overall design utilizes soft green tones and hand-drawn illustrations, creating a calming, natural atmosphere that echoes the peaceful spirit of tea culture.

The poster utilizes the LATCH principle to organize information.

• The "Longjing Village Tea Garden" in the upper left corner represents location, symbolizing the origins of tea cultivation and harvesting.
• Time is expressed through the tea-making process—picking, drying, roasting, rolling, and packaging—and the subsequent brewing steps, such as warming the cup, washing the tea leaves, brewing, and sharing the tea. These reflect the transformation of tea from spring picking to daily drinking.
• Categories appear at the top center, showcasing the three main types of tea—green tea, oolong tea, and black tea—each representing a different level of fermentation and flavor.
• The visual composition incorporates a hierarchical structure, guiding the viewer's eye from left to right and top to bottom, symbolizing the life cycle of tea, from raw leaves to final brew.

The central tea leaf motif serves as a visual and conceptual core, connecting the various stages of tea production and enjoyment. It demonstrates that tea is more than just a beverage; it is a living art that transcends time, culture, and tradition. Through its balanced composition and harmonious color rhythm, the poster illustrates the journey of tea and the optimal time to enjoy it.

 Final Infographic Poster:

Fig. 2.13 Final Poster , (20.10.2025 - Week 5)

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Feedback 

Week 2:

Continue with the exercise below to think about ideas for your group project.

Week 3: 

Add titles to all processes.

Week 4:

The idea is good. The topic of the life of tea can be changed to something more interesting, like when is tea best to drink?

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Reflection